Who is the Client?

Sperling is a renowned legal and tax consultancy firm based in Rzeszów, specializing in comprehensive services for small and medium-sized enterprises. They assist with legal and tax issues, ensuring clients receive professional and trustworthy support.

The Problem

Sperling struggled to attract new clients with their existing promotional materials, lacking an original video that could captivate and engage potential clients while conveying their core values and wide range of services effectively.

Our Solution

We began with a creative workshop with Sperling’s team to define their goals, target audience, and key messaging: professionalism, comprehensive service, trust, safety, and effectiveness.

1.Developing Slogans and Visuals:

We used stock videos that matched the crafted slogans emotionally and visually to create a dynamic and engaging promotional video.

2.Editing and Finalization:

After client approval, we edited the selected materials into a dynamic animation, highlighting six key services and their benefits, aiming to solve specific client problems.

Results and Impact

The promotional video successfully met Sperling’s needs for dynamic content on their website and YouTube, although it was not utilized in broader advertising campaigns like Google Ads.

Enhanced Website Experience: The video added a dynamic element to Sperling’s website, making it more engaging for visitors.
Showcasing Services: The video effectively presented Sperling’s services, providing clear insights into the benefits and solutions offered by the firm.

Summary

Creating a dynamic promotional video for Sperling was a unique project that allowed us to deliver a creative solution tailored to the client’s specific needs. The video enriched Sperling’s online presence and served as a modern digital portfolio of their services.

Benefits of Showreels

Showreels, like the one created for Sperling, offer several marketing benefits:

Comprehensive Information Delivery: Presents all necessary information about the company’s activities and offerings in a quick and engaging way.
Brand Image Enhancement: Can be used as a background in social media, an addition to a stand at a fair, or an element in communication with customers.
Dynamic Presentation: Offers more possibilities than a static presentation by utilizing modern technologies to showcase services effectively.

Client comment

“We are pleased with the services of the advertising agency that helped us solve the problem of attracting new customers. Thanks to their creative approach and workshops, we were able to precisely define the goals and needs of our target group. Using professionally selected visuals and soundtracks, the agency created a dynamic film that fully captures our values and effectively communicates our wide range of services. The end result not only arouses the emotions of the audience, but also significantly increases traffic to our website. Working with this agency is a guarantee of professionalism, creativity and effectiveness.”