What’s in a name? Everything! Whether it’s the product or brand name, getting the perfect name is a critical aspect of product success. And we have a long list of terrible names to prove it. Nintendo Wii U Drysack Wine Nokia Lumia (Lumia means ‘prostitute’ in...
Explaining how to write an animation script can take up a whole book! But if you are here, it means that you do not have time to go so deep into the topic. Therefore, in this text, I have compiled 16 practical tips on how to write an effective animation script. All...
Animated video can serve various purposes. For example, it can advertise a new product of a company, help it enter the market, explain regulations to potential customers, or explain socially important issues to an illiterate population. This type of video is becoming...
The stakes are high because the video will be shown at a trade show, a company event or during a video campaign. If the project doesn’t make it to the clients, the money will go down the drain and the person responsible for the production may end up without a...
When we compare animations from a dozen or so years ago with those created today, you can see the difference in the degree of advancement, and also in the style and graphics. This is largely a matter of fashion. Below I will list a few trends that I think will conquer...
Your choice of an animation studio will determine the success of your final video. Regardless of which animation studio you ultimately decide on, the following advice is worth keeping in mind. 1. View their portfolio Every studio has a portfolio on its website. This...
