How animation helps explain safety procedures? Benefits and insights
About the author
Kamila Ołdakowska
I possess 3 years of experience in marketing, which I have been actively cultivating since the beginning of my second year of undergraduate studies, starting with a role at a consulting company. Currently, as a Marketing Specialist at Explain Visually, I apply my knowledge to devise strategies that enable companies to effectively communicate their core values through animations. My experience also encompasses content creation that drives companies toward their strategic goals. I am presently pursuing a master’s degree in project management, enhancing my ability to organize and execute complex marketing projects. I continually refine my skills by keeping up with the latest marketing trends, ensuring that my experience and contributions to each project are of the highest caliber.
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Transforming safety culture with effective safety protocols animations
There’s a saying that if safety procedures only work during training, they don’t really work at all. The good news is that this gap can be closed and animation plays a big part in connecting instructions with everyday action.
Top 10 Best Animation Apps for Creative Storytelling in 2026
Unleash your creativity with the best animation apps for 2025! This guide explores top animation software for beginners and professionals, from 2D to 3D, helping you choose the perfect tool for your storytelling vision. Discover features, pricing, and expert tips to bring your animations to life.
Animation in social media marketing
How to write a script for an animation? 16 practical tips
What is 2D animation? Your introduction to the basics
What is 2D animation? 2D animation is without a shadow of a doubt the cornerstone of visual storytelling. For many years, it has captivated audiences with its ability to bring characters and narratives to life through dynamic visualization and creative storytelling. The art form seamlessly combines artistic creativity with technical expertise, making it an attractive field for aspiring artists looking to explore their potential. We’ve written a guide to demystifying the intricacies of 2D animation. This guide was a great, fun, and interesting adventure for us! Take a look at our insights and practical advice. This article will be especially useful for those who are just starting out in animation.
Animations in generative AI results – are humans and algorithms playing on the same team?
Animations generated with the help of generative AI are developing rapidly, but it’s the collaboration between humans and algorithms that delivers the best results in the animation industry. Not fully convinced yet? By the end of this article, you won’t have any doubts.
Healthcare in motion: transforming patient education through animation
There’s a reason more and more healthcare organizations are turning to animated videos for patient education. Medical jargon has always been a barrier. It leaves patients confused and disengaged. But animation changes that.
AI animation – cost saver or strategic trap? 6 risks
Top 10 interactive explainer video examples that engage and educate
If you’ve landed here, you’re probably searching for inspiration that’ll help your message actually stick with your audience. You’re in exactly the right place. We’ve spent considerable time hunting down the most engaging interactive explainer video examples on the web, and honestly, it’s been quite the journey. These aren’t just pretty animations that look nice they’re conversion machines that turn confused visitors into engaged customers. Ready to see what makes these videos so bloody effective?
Protected: The human side of transformation. Why communication defines successful change management?
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Protected: Whiteboard animation vs AI generated videos. Which is more effective?
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The 10 best alternatives to AI generated videos for business in 2025
“It was supposed to save us time and money, but nobody watched past the first 10 seconds”. Whilst AI churns out content, real humans create connections. And in business, connections drive results. And that’s what today’s article is all about.
Are whiteboard animations still relevant in the age of AI?
Are we experiencing a true bombardment of content, graphics, and videos generated by artificial intelligence? Perhaps! And is there a way to prevent “machine learning” from dominating human creativity? Perhaps! Are we talking about hand drawings on a whiteboard? Perhaps… Read on!
How animations improve AI visibility? Enhancing engagement and clarity
Here are the facts! Animated content has become one of the most crucial factors influencing visibility in AI tools. That’s exactly where your potential clients are searching for information, and animations can determine whether your brand gets noticed. Still unsure? Read on and have all your doubts dispelled!
Top 10 B2B explainer video examples to inspire your business strategy
Explainer videos serve as a workplace communication tool that streamlines internal and external messaging. We’ve put together examples of B2B explainer videos that actually work. The kind that grab decision-makers’ attention and keep them watching.
Why animated infographics beat boring charts every time?
Tired of static slides people ignore? See how animated infographics turn complex data into clear, memorable stories—with real business results. Click to learn what to use and why.
Graphic recording in education. Practical ways for effective learning
Graphic recording isn’t new to you. You’ve heard about it many times. You’ve even had live-created educational materials in your hands. But despite all this, you still haven’t made the jump to using this tool in your work? Time to change that!
Creative videos for businesses – 13 practical animation ideas
Well-crafted animation can help in many elements of business. To help you get the most out of your animation, we’ve put together a list of ways you can use your video.
How to make an offer land in the basket – 4 hidden deal killers
You’ll probably agree with us that every salesperson has heard these answers. But the fundamental question isn’t whether a salesperson has ever received such a response, but how often does it happen to them? This is the starting point for all further considerations about the current communication strategy with potential clients.
Top onboarding video for new employees. Tips and inspiring examples
We’ve all been there. Everyone starts as the rookie at some point, trying to figure out how things actually work around here. Those first few weeks can feel overwhelming. New systems, unfamiliar faces, unwritten rules (that nobody mentions in the handbook). These first impressions shape the entire onboarding experience. Let’s talk about onboarding video for new employees. With a short new hire video, you can deliver that excitement in minutes.
Effective training video production for engaging learning experiences
Gone are the days when employees had to sit through lengthy classroom sessions or wade through thick training manuals. Today’s workforce expects something different, something that fits into their busy schedules and actually sticks. Training video production has become the secret weapon for organisations that want their training to actually work. Are you in on this?
How to choose an animation studio for your project? 9 tips
Choosing an animation studio can determine the success of the final video. And although a text on this topic written by an animation studio is certainly not entirely objective, the in-house examples serve only to illustrate individual points.
Michelin marketing strategy. From no cars to global brand
How Michelin brand did the brand sell tires in a country with no cars? Check out three big-brand content marketing examples that show the power of great content.
Implementing sales enablement: What it is, why implement it and how to do it?
What if your salespeople could concentrate solely on selling, while every other task was handled by a dedicated support team? That’s exactly what implementing sales enablement is about. A strategy that reshapes how organizations approach the sales process. Instead of expecting sellers to be analysts, content creators, and product experts all at once, sales enablement equips them with ready-made tools and materials.
Change management communication: how to improve it, and what to keep in mind?
Change collapses when people don’t hear the “why.” Grab the communication playbook that flips resistance into frontline excitement – and makes change stick for good. Ready to turn chaos into confident momentum?
How to choose the right corporate film production company – beyond the 7 deadly sins
Finding the right production partner can transform your business communication from mundane to memorable. Yet most companies struggle to identify what separates exceptional corporate film makers from the countless mediocre options flooding the market.
Top educational video producers driving effective learning
When Spotify needed to train 4,000 employees across 17 countries, they didn’t turn to lengthy PDF manuals or endless PowerPoint presentations. Instead, they partnered with educational video producers to create engaging, multilingual training modules.
Understanding the role of graphic recording in effective communication
How can you make your meetings, workshops, or events more engaging and memorable? How can you achieve a higher level of communication, understanding, and engagement from all meeting participants? If this has seemed unattainable to you until now, we guarantee that after reading the content below, you’ll change your mind and see new horizons of possibilities.
The best technologies and tools for graphic recording you need today
How can you make your meetings, workshops, or events more engaging and memorable? How do you communicate complex ideas in a way that everyone will genuinely understand and remember? So many questions, and finding the right answers isn’t always easy. But we won’t leave you in uncertainty any longer!
Best corporate videos – 9 examples to help you create the best video for your company
Want to create a corporate video that really stands out? In this article, we cut through the noise and present the best corporate videos with real world examples. We give you ready-made inspiration and practical ideas for your own project. See what works, why it works and how you can apply these insights to your next corporate video.
ROI for explainer videos (22 non-bullshit practical tips)
These are the insights we got after producing hundreds of explainer videos. If you want to squeeze the most out of your next video project, here’s a list of practical, non-bullshit tips that actually work.
Mastering your merger communication strategy for a seamless transition
In the complex process of corporate mergers, communication strategy is regarded as the foundation upon which successful integration is built. We have chosen to explore this topic in depth and present you with effective methods for communication during this intricate and, as we know, challenging process for members of the organisation.
Best practices for communicating organizational change to employees
Are you making changes in your organization? Remember that the foundation of successful changes is communication! Without clear and well-thought-out messages, it is difficult to expect team engagement and effective implementation of new solutions. It is precisely the way you are communicating organizational change to employees that determines how it is received and its effectiveness.
Enhancing customer experience with retail animation
Today, we’ll show you how animation, video marketing, and interactive solutions build customer loyalty, boost sales, and create unforgettable shopping experiences. Discover how modern animation techniques are revolutionizing retail marketing and enabling brands to engage customers more effectively in the digital age.
What is a brand video? How it differs from other videos and how to make an effective one (with examples)
Perhaps you are wondering how to reach your customers effectively? How to make them see your brand’s potential and answer their needs? A own brand video may help.
Enhancing engagement. How graphic recording can enhance virtual workshops?
Graphic recording brings virtual workshops to life. It enables participants to see their ideas visualised in real time, which encourages them to become actively engaged in the process. In essence, this method leverages a visual narrative to transform abstract discussions into concrete, memorable images.
Maximize impact. Graphic recording in strategic meetings explained
Graphic recording is a way to ensure that strategic meetings do not end with fleeting words alone. Thanks to visual notes, the most important decisions and ideas are captured in one place and remain with the team for longer.
Creating engaging video with hand drawn animation: A how-to guide
Among the vast amount of digital content, hand-drawn animation is notable for its distinctive style and authenticity, which even the most advanced computer animation technologies cannot equal. Is this type of animation right for you? Let’s find out!
10 must-see explainer graphics that enhance your marketing strategy
Discover how explainer graphics transform complex ideas into visually compelling content that resonates with audiences and drives measurable marketing results.
Creative Motion Graphics Ideas to Inspire Your Next Project
What is motion graphics, and why is it worth using? What elements make an animation engaging and effective in delivering a message? What are the latest trends in this field, and how can they help your brand stand out from the competition? Discover how motion graphics can transform your visual communication!
Boost Your Brand with Animation Company Video
Are you looking for a way to make your brand more engaging and memorable? Do you want to present complex concepts in a simple and visually appealing way? This article will show you how animated explainer videos, their benefits, and potential can enhance your marketing effectiveness.
Animated Instructions to Simplify Your Learning Experience
Animated instructions will make your training sessions and presentations engaging and effective. Complex topics will become clear and interesting. Explain Visually will create professional instructional animations for you—try them today and see the difference!
Maximize the impact of your content with effective animated graphic video production
Master the Art of Animated Presentations: Tools and Tips for Success
Unlock the power of animation in your presentations. Learn how to engage your audience and bring your ideas to life with creative animated elements.
What is a Storyboard? A Simple Guide to Understanding Storyboarding
A storyboard is a visual representation of a story or narrative, designed to help organize and plan the sequence of events. It is a graphic organizer, breaking down complex ideas into manageable parts through a series of sequential panels or frames.
Tourism Transformation: Enhancing Travel Marketing with Animated Content
Animated commercials that captivated audiences everywhere
In this article, we’ll delve into the evolution of animated commercials and showcase a curated selection of unforgettable examples, demonstrating how various animation techniques can influence our emotions and purchasing choices.
Typography Explainer Video for Effective Communication
Text that comes to life! Kinetic typography is animation that brings words to life, engages emotions, and strengthens the message. Discover its potential and see examples of applications in various industries.
Buy Animated Explainer Video: Elevate Your Brand’s Storytelling Today
Buy an animated explainer video and simplify complex concepts! Explainer videos increase engagement, conversion, and brand awareness.
Top Techniques in Character Animation for Games
Game character animation: motion capture, rigging, facial animation, and physics. See how advanced tech creates realistic and immersive gameplay
Understanding Psychology Animation – Effects on emotions and perception
Discover the psychological mechanisms behind how animations move, educate, and inspire us. Explore the fascinating world where art meets science and transforms the way we perceive emotions and stories—click to learn more!
Top 26 Explainer Video Companies Worldwide to Boost Your Brand’s Message
Explore top-tier explainer video companies that can empower your brand to deliver impactful messages and meet your marketing objectives. See how animated explainer videos can engage your audience, increase website traffic, and enhance conversion rates!
10 Software Explainer Videos Examples That Will Inspire You
Explainer videos are essential for transforming complex software ideas into clear, engaging stories. They increase brand visibility, simplify features, and quickly increase conversions. See how top brands use them to captivate audiences and increase their influence.
Mastering the Animation Process: A Step-by-Step Guide
Curious about how animations are made? This guide explains each stage in the animation production process, from the initial concept to the final polished video. Learn how every step brings an animation to life and why each part is crucial to the project’s success.
Top 15 animation techniques You should master for stunning visuals
This article explores 15 essential animation techniques for creating stunning visuals. We provide an overview of each method, from traditional hand-drawn animation to modern digital approaches.
Sustainable Futures: Animation in Environmental Education
The Art of Video Storytelling: Crafting Compelling Narratives
Video storytelling is a transformative approach that draws audience’s attention by blending visual elements and narrative structure to create immersive, memorable experiences. Unlike static text or images, video storytelling brings brand stories to life, helping audience members engage more deeply by evoking emotions and personal connections. Today, video storytelling is among others, a powerful marketing strategy for brands across sectors, including education, entertainment, and advertising, as it enables messages to connect on a deeper level.
Educational Video Production
The production of educational videos is an important aspect of today’s schooling system, in which learning needs to be made interactive. Video producers and production companies specialize in crafting materials for educational institutions, such as universities, colleges, and online video platforms. They offer various educational video production services, including scriptwriting, filming, editing, and creating animated videos and virtual reality experiences. This expertise is crucial for institutions looking to produce video content that appeals to various learning styles and simplifies complex topics.
Boosting Engagement: Top Animated Banner Ads Strategies for Higher Conversions
Animated banners are visually engaging and dynamic advertisements that use motion and graphics to capture user attention more effectively than static ads. Unlike static banners, which display one set of content, animated banner ads rotate through multiple visuals, texts, and messages to keep viewers engaged. They often include smooth transitions, interactive elements, and striking visual storytelling, making them a powerful tool for businesses seeking to stand out in a crowded digital landscape.
Expert 2D animation agency services – a comprehensive guide
2D animation has become a powerful tool for storytelling, marketing and education. Are you a business owner looking to create engaging content or a creative professional looking to bring your ideas to life? No matter what your industry, working with an expert 2D animation agency can make all the difference in growing your business.
How to Create Engaging Animations: A Step-by-Step Guide for Beginners from Concept to Final Video
Animation has become an essential tool in modern content creation, offering a dynamic way to engage audiences by bringing still images to life. Whether you’re creating animated videos for marketing, education, or entertainment, learning how to animate can unlock endless creative possibilities. According to HubSpot, 54% of consumers want to see more video content from brands, showcasing the growing demand for engaging video content in today’s digital landscape. Video animation allows you to transform static visuals into moving, compelling stories that capture viewers’ attention that simply cannot be matched by content made the traditional way.
Corporate Animation Trends Shaping Video Marketing in 2025
As we step into 2024, the landscape of animated corporate video continues to evolve, becoming an indispensable tool in brand marketing strategies. With the rise of digital platforms and a heightened focus on visual storytelling, businesses are increasingly leveraging animated videos to capture attention and convey complex messages in a clear, engaging manner.
YouTube Ad Maker: Best Practices for Creating Effective Animated Ads
YouTube video ads are a form of advertising videos that appear on the YouTube platform, designed to promote products or services to a wide audience. These ads can be shown before, during, or after a YouTube video, grabbing the attention of viewers within the first few seconds. Using a YouTube ad video maker simplifies the process of creating these ads, allowing businesses to deliver impactful advertisements that engage their target market.
Expert video animation agency – Bringing Your ideas to life
Welcome to the world of animation! Your presence here suggests that you’re intrigued by our agency’s work and the services we offer. Animation it’s our passion and our life. The daily collaboration with our clients brings us immense joy and excitement. We’ve decided to create a comprehensive guide to share what we do, how our collaboration and animation creation process works, and the benefits of choosing Explain Visually. Let us take you on a journey through our animated universe!
Video Animation Service – benefits, types and costs
Legal Clarity: Demystifying Law with Animated Explanations
Expert guide to animated video production – Best practices and trends
Animated film production has become an essential tool for businesses and content creators looking to engage audiences in the digital age. With their ability to simplify complex ideas, grab attention, and convey messages in visually compelling ways, animated films have become a powerful medium for marketing, education, and entertainment.
Expert video animation service: elevate Your brand story
Video animation has become an indispensable tool for brands looking to captivate audiences and convey complex messages with clarity and style. In today’s fast-paced digital landscape, where attention spans are shorter than ever, animated content stands out as a powerful medium to engage viewers and leave a lasting impression.
Culinary creativity: animation in the food and beverage industry
Price of an explainer video – how much does it cost and why
The Manifest Hails ExplainVisually as one of the Most-Reviewed Video Production Agencies in Poland!
How did we help the Sperling TAX&LAW office increase website traffic and attract potential clients?
Tech Tales: animation’s role in communicating complex IT solutions
Lights, camera, production – transforming industries with animated visuals
Animated visuals have become an essential part of modern communication, shaping the way businesses, educators, and creators engage with their audiences. No longer just a stylistic choice, they play a key role in simplifying complex ideas, capturing attention, and leaving a lasting impression.
Beyond transactions: building trust with animated content in finance
Services unleashed: the impact of animation in the service industry
Animating Success: Revolutionizing B2B Marketing with the Power of Animation
Animation in B2B – a powerful tool for success. Discover it now!
How we helped SkuteczneRaporty.pl win new clients.
How we helped Bahlsen to educate its employees more effectively?
How our materials helped Biocodex employees get the most out of their workshop?
How we helped VIDA demonstrate the competitive advantage of their offering?
How we helped SHARP inform the market about its new air purifier
The Manifest Names ExplainVisually as one of the Most Reviewed Video Production Agencies in New York
Animation that helped Flobotics get prospective clients to interact with their website
Visual thinking in business – what it is, how it works and how it can help
What is visual thinking?
Imagine this situation…
You get up in the morning. You reach for your cell phone and there is a black and white screen and a wall of text. You walk over to your desk and check your planner. A wall of text again! Even the division into days of the week is gone. In addition, all calendars have disappeared from the house, including those hanging on the wall.
Hybrid animation – what it is, advantages, examples
Need help naming a product? Here’s how to find the best name for all your products
How we helped European Rover Challenge make an animation to attract sponsors
Animation for Winaico that helped save salespeople time
How did we help Santander educate employees about the new way of designing the product?
Animated video: 6 application examples
Animated video can serve various purposes. It can advertise a new product of a company, help it enter the market, explain regulations to potential customers, or explain socially important issues to an illiterate population. Looking for an example of an animation that fits your needs? Contact us today to bring your vision to life!
Promotional Video Production: How to prepare to work with a studio to make your film a success
6 animation trends that will capture the market in 2022
16 interesting animations from 16 countries
Promotional videos for businesses – 6 types you need to know
Every business owner dreams of making their brand stand out, reaching a wider audience, and leaving the competition far behind with their ideas. But does it really have to remain just a dream? Today, we’ll show you how to engage your customers on a personal level and inspire action. Promotional videos for business might just be the game changer you need.
Animated ads – types, examples, prices
Visual Thinking in Business: 6 levels you can implement in your company [+Examples]
Podcast Visual Communication For Storytelling featuring Maciej Budkowski
Visual thinking in business – what it is, how it works and how it can help
Pictures vs. illustrations vs. instructional video – when to use what to make our instruction effective
SaaS Customer Segmentation: The Cornerstone of SaaS Pricing
If you want to set your SaaS prices correctly, you need to know exactly who you’re targeting. Well-executed saas customer segmentation will allow you to tailor your prices to customer needs and capabilities. Without effective customer segmentation, it’s easy to make a mistake: you might scare off potential customers with prices that are too high, or fail to maximise your profit potential by offering rates that are too low to the wrong customer segment.
How to get people to follow the recommendations of the Ministry of Health, doctors and pharmacists? [Visual Thinking in Medicine]
How did we help 3S Group generate leads using animation?
How we helped Israeli startup to win a 1,000,000$
6 things without which your sales support and sales materials will be ineffective
How to build a content marketing sales funnel that converts?
Content marketing is a strategic process that guides potential customers from their first encounter with your brand all the way to becoming loyal, paying customers. Today, we’ll show you how to build your own content marketing funnel, create content for each stage of the funnel, and turn your marketing efforts into real sales results. Buckle up! You’re about to receive a fast-track delivery of valuable insights!
Illustration vs animation: which is more effective (based on research)
Today, we are unveiling for you the secrets of truly effective visual communication. Should you rely on illustration, or perhaps animation, to convey your message? Discover what scientific research reveals about the power of storytelling through imagery.
Whiteboard animation: Best Business Cases
How to sell when your product is not much different from the competition?
Vegan food market in Poland
Veganism, vegetarianism and marketing: how to advertise and sell vegan products?
How our animation helped the „Wiecej niż LEK” website earn their first 100 000 EUR
How to calculate if the explainer video will pay off?
7 examples of explainer videos that provided companies with leads and increased sales
Product videos—types, prices, advantages and disadvantages (classic film, whiteboard animation, vector animation, and 3D animation)
Explainer video best practices – 11 tips that will make it easier for you to make an explainer video
Our years of experience show that most companies fall into the same traps when producing an explainer video, costing them thousands of dollars and months of extra work. The good news is, your company won’t be one of them. We’ll show you how to sidestep these common pitfalls and create a video that nails your vision on the very first try.